Nollywood Ambassadors Award
(NAA), a ceremony to recognise and pay tribute to relevant stakeholders who
have contributed to the growth of Nollywood is set to debut in Abuja.
Mr
Sunny-Ken Awoji, President of Nollywood Ambassadors International Initiative,
organisers of the event, made this known on Friday in Abuja.
According
to Awoji, there are individuals, government functionaries and organisations
that have helped in various ways toward shaping the Nigerian movie industry,
popularly known as Nollywood over the years that deserve accolades.
Nigerians
and Non-Nigerians alike, who have contributed to the exponential growth and
development of the film making industry to where it is today, is our worthy
Ambassador that should be honoured.
There
is no doubt Nollywood is now a global brand, and it is time to celebrate our
brand Ambassadors for their immense contributions to the growth of brand that
has created jobs for many Nigerians.
Therefore,
on September 29, at the Sheraton Hotels,
Nollywood shall celebrate these worthy Ambassodors of our great industry,” he
said. Awoji,
who is also the Vice President of the Abuja chapter of the Association of Movie
Producers (AMP), noted that previous awards were targeted mainly at actors,
producers, directors and other stakeholders within Nollywood.
He,
however, added that NAA was a step toward recognising both practitioners and
supporters of the industry alike. Basically,
the industry is used to giving awards to ourselves, so it is time to look
beyond self and acknowledge those who have helped us this far.
The
NAA is classified into internal and external awards for stakeholders within and
outside the industry.
According
to Awoji, the awards cuts across over 20 categories, with recipients picked
from various field of human endeavour. He
explained that categories of the ‘external awards’include Humanitarian
Man/Woman of the Year, Most Supportive Organisation of the Year (Private),
Most supportive Foreign Organisation of the year and Most Supportive Government
Organisation.
Others
are: Clergy Man of the Year, Most Supportive Governor of the Year, Nollywood
Most Supportive Council Chairman of the Year, Nollywood Musician of the Year
and the Most Supportive Media Organisation.
He
said that the internal category of the award which seeks to honour stakeholders
within the industry include Nollywood Guild President of the
year, Creative writer of the year and Creative Director of the year.
The
Creative producer of the Year and Best Actor and Actress of the Year would also
be honoured among others.
The
Award president explained that the Actors Guild of Nigeria (AGN), Association
of Movie Producers (AMP), Directors Guild of Nigeria (DGN) and other guilds
within Nollywood were in support of the initiative.
According
to him, the Federal Ministry of Information and other relevant government
agencies such as the National Council for Arts and Culture and the Nigeria Film
and Video Censors Board are also in support of the awards.
Awoji
noted that since the awards was to celebrate stakeholders across Nigeria and
beyond, the Federal Capital Territory (FCT) was chosen for the awards to
represent unity and oneness of Nollywood.
Nollywood
cuts across the different states and tribes of Nigeria, therefore our centre of
unity is the most appropriate place to host this prestigious event.
Nollywood,
Nigeria’s homegrown film sector is reputed to be the second largest movie
industry in the world in terms of volume, behind Bollywood of India.
The
sector contributed 1.3 per cent to the nation’s Gross Domestic Product (GDP) in
2014.
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